#BuyNothingDay goes viral in Black Friday backlash

Shoppers take advantage of Black Friday sales in the early morning at a Target store Friday, Nov. 26, 2010 in Chicago.(AP Photo/Kiichiro Sato)

KNOXVILLE, Tenn. (WATE) – Internet users are taking to social media with #BuyNothingDay to show their disapproval of Black Friday.

Outdoor retailer REI famously began using #OptOutside to let shoppers know their doors will be closed on Thanksgiving and Black Friday.

With many stores pushing their Black Friday sales hours earlier each year, many have started opening their doors on Thanksgiving Day, but not all have given into the trend.

Stores that opted to remain closed on Thanksgiving Day include:

  • Nordstrom
  • DSW
  • Costco
  • TJ Maxx
  • GameStop
  • Staples
  • PetSmart
  • Pier 1 Imports
  • Patagonia
  • Marshalls
  • Home Depot
  • REI

Many have shared their opinion on the matter via Twitter.

How do you feel about the shopping tradition?

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