Hallmark pulls gift wrap after swastika complaint

In this photo provided by Hallmark Cards Inc. is an example of the pattern used on gift wrap the Kansas City, Missouri-based company removed from circulation. Hallmark alerted retailers Monday, Dec. 8, 2014 after receiving a complaint from a Walgreen's customer in Northridge, Calif., who said she saw a swastika embedded in the design of the wrap that was featured in a Hanukkah display. A Hallmark spokesperson said the design was based on an old Chinese vase. (AP Photo/Hallmark Cards Inc.)

KANSAS CITY, Mo. (AP) — Hallmark Cards Inc. has removed blue and silver gift wrap from circulation after a customer complained that she saw a swastika embedded in the design.

The Kansas City, Missouri-based company alerted retailers to the problem Monday after receiving a complaint Sunday night from a Walgreen’s customer in Northridge, California. The disputed wrap was featured in a Hanukkah display but Hallmark spokeswoman Julie Elliott says the gift wrap wasn’t intended for the Jewish holiday.

The Kansas City Star reports (http://bit.ly/1yvY59o ) the gift wrap was distributed by Walgreen’s, which is no longer selling it.

Elliott said in a news release that Hallmark didn’t intend to offend anyone.

She said it was an oversight that no one at Hallmark noticed that intersecting lines in the paper could be seen as a swastika pattern.

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